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Wednesday, September 12, 2007

Featured Webcast: MarketingSherpa's B2B Marketing Benchmarks 2007: Insights and Surprises

Dear SearchCRM.com member,

Attend this Webcast to explore statistics and techniques for 2007
with specific insight on B-to-B search marketing, e-mail marketing,
and Podcasting data. Learn how executive decision-makers perceive
your marketing, and where they look for vendor information.

VIEW WEBCAST:
http://go.techtarget.com/r/2176232/6276287

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TITLE: B2B Marketing Benchmarks 2007: Insights and Surprises
WHEN: AVAILABLE ON DEMAND
SPEAKER: Anne Holland, Content Director, MarketingSherpa
SPEAKER: Stefan Tornquist, Research Director, MarketingSherpa
SPEAKER: Mark LeVell, Director MarketFirst Group, CDC Software
SPONSOR: CDC Software - Marketing Automation Solutions

http://go.techtarget.com/r/2176233/6276287


VIEW THIS VENDOR WEBCAST:
http://go.techtarget.com/r/2176234/6276287

====================================================================
NOTE: To access this Webcast, you must: Disable pop up blockers;
Disable firewalls blocking streaming media/audio.
====================================================================
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ABOUT THIS VENDOR WEBCAST
====================================================================
In this webcast, based on the new edition of "MarketingSherpa's
Business Technology Benchmark Guide" for B-to-B software, hardware,
or services marketers, surprising Webinar and white paper marketing
statistics are revealed as well as:

* 2007 technology marketing statistics, including conversion rates
for inquiry to qualified lead, and qualified lead to sale.
* Techniques to improve your B-to-B lead generation.
* Lead nurturing tactics including marketing automation tools that
allow for cross-platform segmentation

VIEW WEBCAST
http://go.techtarget.com/r/2176235/6276287


---- SPONSORED BY: CDC Software - Marketing Automation Solutions ---

CDC MarketFirst is the adaptive marketing automation and lead
management solution of CDC Software, The Customer-Driven Company.
Customers choose CDC MarketFirst to develop sophisticated, methodical
marketing processes and campaigns that help them better understand
their prospects and customers and produce meaningful results. By
profiling each contact and targeting them with highly personalized
and relevant messages, marketers can generate a continuous flow of
qualified leads for their sales team. With CDC MarketFirst, marketers
can optimize their campaigns across multiple channels - e-mail,
direct mail, the web, SMS, and more - and collaborate better with the
salesforce through a common understanding of lead quality.

For more information:
http://go.techtarget.com/r/2176236/6276287
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