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WebProNews - The Day the Web Goes Silent
June 23, 2007
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The Day the Web Goes Silent
Jason Lee Miller | Staff Writer
Not a moment of silence, but a full day of silence is planned by
US-based webcasters, lots of them, in protest of the Copyright
Royalty Board's increase in royalty rates. Internet radio stations
argue the rate hikes are disproportionate and will shut down the
entire Web radio industry.
Next Tuesday, June 26, thousands of US webcasters will go silent,
including big names like Yahoo, Rhapsody, MTVOnline, and Pandora,
as well as more local offerings like BluegrassCountry.org/WAMU.org
and RadioMilwaukee.
Some webcasters will cut off their streams entirely while others
will play static, ocean sounds, or similar fare with periodic
public service announcements of what is happening.
"The arbitrary and drastic rate increases set by the Copyright
Royalty Board on March 2nd threaten the very livelihood of
thousands of webcasters and their millions of listeners
throughout the country," said Jake Ward, a spokesperson for the
SaveNetRadio Coalition.
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"The campaign to save Internet radio - a genuine grassroots
movement comprised of hundreds of thousands of webcasters, artists
and independent labels, and Net radio listeners - has quickly
brought this issue to the national forefront and the halls of
Congress, but there is still more to be done before the
approaching deadline of July 15th.
"On Tuesday, thousands of webcasters will call on their millions
of listeners to join the fight to save Internet radio and contact
their Congressional representatives to ask for their support of the
Internet Radio Equality Act."
After July 15, the CRB plans to impose its new rates, a policy that
is retroactive, requiring Net radio providers pay the new rates for
the previous 17 months as well.
The complete list on Internet radio stations participating in the
Day of Silence are as follows:
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Yahoo! WPNA (Oak Park, IL),
Live365 stations, 60's Chicks Radio/Seasons &
Rhapsody, Celebrations Radio,
MTV Online, STAR 107.9,
AccuRadio, WRPS/WebRadioPugetSound,
KCRW (Santa Monica, CA), Puregold Rock 'N Roll,
Pandora, NeverEndingWonder Radio,
Radioio, RadioMilwaukee,
DigitallyImported, BAGeL Radio,
RadioParadise, Gotradio/100hitz,
3WK, KDUN (Reedsport, OR),
myMVY, GDRadio.net,
Wizard Radio, KQLZ (Los Angeles, CA),
Born Again Radio, KXPR/KXJZ (Sacramento, CA),
Pearadio.com, NiceNoise.Net,
Ear.fm, BlackLight Radio,
WGLI (Bablylon, NY), Pure Pop 24/7,
WMUK (Kalamazoo, MI), Smooth Jazz and More,
Head-On Radio Network, Reggae Nostalgia,
Zecom/Gemz Radio, WCH Radio/The Wave,
monkeygrip music cafe, WYGS Southern Gospel Radio
KFCF (Fresno, CA), Network,
LuckySevenRadio.com, BluegrassCountry.org/WAMU.
Blue Power/Guitar Speak,
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Don't Crash The Next Google Dance
David A. Utter | Staff Writer
The Single Grain blog suggests that with PageRank updates
happening roughly every three months, there are five ways to put
one's blog into position for a boost. Three of them could make
your dancing feet all thumbs, though.
Everyone loves PageRank, even if it is just one out of a large
number of factors Google uses to sort its search results. A
higher PageRank does help with this, and improving what one has
for a blog can raise its position in the SERPs.
The Single Grain blog has five steps to getting ready for a
PageRank update that could be due any day now. Leaving a useful
comment on a blog that doesn't slap a 'nofollow' attribute on the
link you use back to your blog will be helpful, Single Grain
suggested.
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That reflects the pushback some bloggers have had with the use of
the 'nofollow' attribute. When used, Google doesn't could the link
tagged with it for purposes of calculating PageRank. Fortunately,
Single Grain noted it's easy to find blogs that use the DoFollow
plug-in.
Their second suggestion of getting links from A-list blogs,
including link buying and blog reviews, may not be as helpful.
Google has made noises about cracking down on paid links, so
that strategy could backfire.
They also tout the usual suggestions from SEO 101: quality
content and directory submissions. The right directories can be
useful for PageRank, while creating good content tends to be its
own reward, especially as it attracts links.
A final suggestion on article marketing could put a blogger on the
wrong side of Google's duplicate content guidelines. It's likely
those marketed articles could get pushed down in the rankings due
to duplication, and that won't help PageRank at all.
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